Let’s Partner to Make Sure Your Message Stands Out, Sparks Demand, and is Razor Sharp.
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How Hands On Do You Want Us?
No one–size–fits–all happening over here. Pick the level that feels right for you, and we’ll guide you to the perfect partnership plan.
LEVEL 1
Quick Clarity: Short–Term Strategy & Tweaks
For those who need guidance or a second set of expert eyes without ongoing commitment.
Messaging Jam Sessions
Messaging Jam Sessions: 60 Minutes of Pure Messaging Gold
In just one hour, we’ll dive into anything related to your message or written content—no limits. Whether it’s refining your website copy, perfecting your brand voice, or crafting a killer tagline, we’ll tackle it head-on. You’ll also get all call notes, the session recording, and an AI-generated summary—all perfect for mining content nuggets and keeping the insights flowing long after the session ends.
A copywriter and messaging strategist with decades of experience— laser-focused on your business for a full hour. The value? Insane. The results? Speak for themselves.
Strategy Sprint
All the Strategy, None of the Ongoing Commitment.
This one-time strategic deep-dive gives you everything you need to build a solid foundation and crystal clear (re)direction for your brand. We’ll map out your Brand Foundation, craft your Strategy Doc, and provide six months of content direction and a calendar. Perfect for those who want to get in, get confident, and then run with it—without the need for ongoing support.
LEVEL 2
Strategic Support: Monthly Consulting and Refinement
For those who want ongoing expert guidance to ensure their content and strategy stay sharp- and generate revenue.
Content Elevation Retainer
Expert Eyes, Elevated Impact.
This package is perfect for business owners who are already creating solid content but want a second set of expert eyes to ensure it’s polished, converting, and connecting with your audience. Think of it like having a copywriter, editor, and messaging strategist in your back pocket. You get 4 hours a month—typically split between a strategy session and revision time—where we refine your content, emails, landing pages, and more. We work in real time through shared Google docs, keeping everything simple, clear, and efficient.
Strategic Command Consulting
Your Strategy. Our Expertise. Delivered Monthly.
We handle the strategy, you or your team handle the execution. Starting with a deep dive into your brand’s foundation, we clarify everything from your audience to your offers, then build out quarterly and annual Strategy Docs, content direction + calendars, and a hashtag database. With monthly or bi-monthly strategy sessions, you’ll stay aligned, refine as needed, and keep your business running smoothly. Email support is included to keep you on track.
LEVEL 3
Full Support: Comprehensive Strategy + Execution
For those who need guidance or a second set of expert eyes without ongoing commitment.
Full Throttle Marketing
Strategy. Copy. Content. Done.
This is the all-in-one solution for business owners at capacity who need a trusted team to handle both strategy and execution. We start by aligning your brand’s foundation, then take the wheel on content creation and copywriting across all platforms. Whether it’s social media posts, emails, long-form content like blogs, articles, or newsletters—if it involves the written message, we’ve got it covered. With comprehensive Strategy Docs, content calendars, and regular check-ins, your business stays on track—even when you’re not steering.
Social Media Magic
Ready-to-Post Content. No Guesswork.
Designed for seasoned pros who already have their messaging strategy and brand foundation dialed in. We skip the foundational work and jump straight into action. We’ll map out your content calendar and create engaging, on-brand social media content across your key platforms every month. We handle the heavy lifting of your consistent online presence while you stay focused on changing the world. Perfect for those who need the daily execution, not the strategy overhaul.
E2 for Coaches
Your Business. Fully Supported. Fully Scaled.
E² combines the strategic genius of Master Coach, Ellen Kocher, with bold, scroll-stopping messaging from Messaging + Brand Strategist, Erin Thomas. Whether you’re launching, rebranding, or growing your coaching practice, we provide the expert guidance, brand clarity, and tailored strategy you need to scale with ease. With us, you’ll sculpt your niche, elevate your brand, and create a thriving, sustainable business—without losing your unique voice.
Website Copy, Design + Build
For those who need guidance or a second set of expert eyes without ongoing commitment.
Content-First Websites/Landing Pages
Say it right, then make it shine.
Too many websites focus on design first, missing the mark on what really matters—moving visitors to take action. At ETC., we flip that approach. We prioritize powerful, strategic content that connects with your audience, drives results, and integrates SEO and Google Analytics to ensure you’re seen. Whether you need just the copy to pass to your own builder, or you want us to handle it all for a seamless, cohesive experience, we make sure your website not only looks great but works as hard as you do.
(Almost) Instant Impact
Website Audit
Uncover the hidden gaps in your website messaging and design that are costing you clients—and get a clear roadmap to fix them.
Transform your professional story into a magnetic narrative that captures attention, builds credibility, and positions you as the go-to expert in your industry.
Article/Op–Ed/White Paper/Case Study
Bring your story to life with a long-form piece crafted by a writer whose work has been featured in top national and international publications—designed to captivate, inform, and position you as the authority you are.
Strategy Sprint
All the strategy, none of the ongoing commitment—this one-time deep-dive gives you a solid Brand Foundation, a clear Strategy Doc, and six months of content direction and a calendar. Perfect for those ready to get clear, get confident, and take the reins.
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